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EDITOR'S CUT

2021: A Year of Hope

What are you holding on to in 2021?...

IN THE SPOTLIGHT

Marketing: A Key Driver in Cross-Functional Collaboration

Helena Mah

The past year has taught us that it is more important than ever to re-evaluate collaboration and how it can lead to success...

GET TO KNOW...

Paul Suchman

CMO of Entercom

Get to know Paul Suchman, CMO at Entercom, and what he believes is the sound of marketing...

FEATURED
ARTICLE

What CMOs Need to Know About Email Subject Lines

By Parry Malm

Don't get stuck in the spam filter or banished to the trash bin in 2021...

Survey: Getting it Done in 2021

The CMO Council seeks your views on seven important questions regarding your strategic marketing intentions and projections...

Report: How COVID-19 Changed the Channels of Engagement

What channels do consumers turn to in critical situations?...
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